Tuesday, November 26, 2019

Privatization of Education System Essays

Privatization of Education System Essays Privatization of Education System Essay Privatization of Education System Essay The existing education system in Bangladesh does not seem very efficient to build ideal future citizens as there are lots of problems associated with it. The subject of argument is that whether privatization of the public institutions can be a solution to this problem or not. Privatization refers to the transfer of ownership or shifting the sector balance without redesigning the existing institutions from the government to the private hands. In fact, I believe that the education system in Bangladesh should be privatized to bring overall effifiency. There are numerous reasons behind my decision to take my stand on the privatization factor. The most important one is that- the privatized education system will establish a stable state in the entire process.. This is necessary because of the unstable political situation in our country. Every time the government changes and the new one has the tendency to make changes over the previous policies which resists both the teachers and the students to become skilled on a particular system. For example, our present govt has introduced a new pattern called creative analysis in the primary and secondary level. Again, The government changes the policies sometimes to become popular among people. For example, in the recent years our government has taken initiatives to increase the literacy rate. So steps have been taken to make people literate only leaving other important issues that increase the potential of the students. Moreover, often flexibility is maintained to increase the number of gpa 5 holders in the board examination . As a result the standard of eduacrion is not maintained properly. Another thing to be considered is that every year the number of students are increasing in the schools ,colleges and universities and capacity of the public institutions are not increasing proportionately. So a large number of students do not get chnces anywhere.. We should also concentrate on this problem while arguing on this topic that – if the public institutions cannot accommodate all students then where these students will go for further studies? Should we let them drop out? People on the other side might say that privatization of the education system will increase the cost to a large extent but I can suggest them to think about an education system that will be handled by the intellectual parties and partially funded by the government as a cost reduction method. The supports behind my opinion given in the above paragraphs prove that privatization of the education system in Bangladesh will prevent the alarming condition. Some people will not agree with me but there is really no valid reason for opposing the privatization factor because It will provide all the students with better management and if the government gives enough financial support then it will be reachable for all the students.

Saturday, November 23, 2019

Publishing Opportunities Continue to Grow

Publishing Opportunities Continue to Grow The debate between traditional and self publishing continues, sometimes becoming very heated. In the midst of this debate a new publishing opportunity has arisen called Cooperative Publishing, sometimes billed as a middle option between traditional and self publishing. Sidebar: According to the Small Business Association, sba.gov/content/cooperative, the definition of a cooperative business is â€Å"a business or organization owned A publishing cooperative, in its purest sense, includes a group of authors, editors, proofreaders and sometimes graphic designers and marketing experts, who join together to publish one another’s books. No one in the group receives a salary and they each receive royalties from the sales of the books. This is a fairly new business model for publishing that is growing in momentum around the country. One such coop is the Columbus Creative Cooperative http://columbuscoop.org/about_columbus_creative_cooperative.php in Columbus, Ohio led The CCC has grown to a larger model over the six years they have been together according to Pauquette. It’s decentralized with each person doing their own thing. No one receives a salary and they receive a percentage of the profits at the end of the year. In addition to the publishing opportunities CCC offers writing workshops, writing critique sessions and writing contests to develop their writing talents. Columbus Creative Cooperative publishes print and e-books and thus far has stayed with the anthology genre. Pauqette decides on a theme and announce the call for submissions; the paid members go through several layers of review until Pauquette makes the final decision on which stories will make the final cut for the book in process. Authors then sign a contract for the sales and profits for an equal share of the profits. Once the choices are made the book goes through the editing, proofreading and final production stage. The group has three different member levels, each with a different cost and having different benefits, all of which are explained on the website. Although there are not required responsibilities for the members Pauqette feels it works out fairly for everyone because, â€Å"You get back what you put in.† Pauqette says they sell their books through several local retailers such as coffee shops, restaurants, etc. as well as attending festivals. Their vendor program encourages authors to attend the festivals and to submit their other books for consideration to be included at local vendors, festivals and on the CCC website if accepted. They also offer a self publishing option for authors looking for a quality and affordable means to self publish their own books. CCC has no benefactors so our titles have to be successful in the book market. If we dont put out quality books that people want to buy, the cycle breaks down. Other publishing cooperatives include: Maine Authors Publishing maineauthorspublishing.com Book View Cafà © http://bookviewcafe.com/bookstore/about-book-view-cafe Vala Publishers valapublishers.coop/about-vala Word Branch Publishing wordbranch.com/faqs.html

Thursday, November 21, 2019

Describe the structures and regulatory mechanisms essential for both Essay

Describe the structures and regulatory mechanisms essential for both quiet and heavy breathing - Essay Example As diaphragm contracts and moves down, the chest cavity is enlarged reducing lung pressure. Air moves in to equalize the pressure. When the diaphragm relaxes, it moves back to its original position pushing air out due to the increased pressure in the chest cavity. In heavy breathing, many other muscles are involved. During the inspiration process, the lower ribs are raised up and out by the external intercostal muscles. The process increases lateral as well as anterposterior proportions of the thorax. Sternomastoids and the scalene muscles also aid the process by helping raise and push the sternum and the upper ribs2. This creates a pressure gradient which draws air into the alveoli. Unlike quiet expiration which is predominantly passive, heavy expiration requires the functioning of several muscles. The most important muscles here are the ones making up the abdominal wall. They include the internal and external obliques and the rectus abdominus. The transverse abdominus also plays a role in the process. These abdominal wall muscles raise the intra- abdominal pressure by contracting3. It results in the pushing up of the diagram. The upward movement raises the pleural and alveolar pressure thus driving air out. The ribs are also pushed down and in during heavy expiration by the internal intercostals. The breathing rate is controlled by the respiratory center in the brainstem. It is responsible for sending signals to the various respiratory muscles thus dictating when to breathe. The spinal cord is directed to maintain breathing by the medulla4. A part of the brain called the pons, located near the medulla, is key in smoothening the breathing and respiration pattern. Synchronization occurs between the involved neural centers and the muscle movement in order to ensure smooth breathing. The control occurs automatically and continuously. One

Tuesday, November 19, 2019

Marketing Case Philadelphia Phillies Study Example | Topics and Well Written Essays - 1000 words

Marketing Philadelphia Phillies - Case Study Example ntangible products involve an on-going relationship between the organization and its individual customers that begins before and continues after the sale (chap.1). However, marketing a service needs to have a more intensified and careful relationship with the customer than marketing a product, because with the former, you come in contact with your clients and your customers. In short, when marketing a product, customers would just be concerned about the performance of the product and not with who manufacture them, but with service, customers should have to like the seller or the company (www.businessknowledgesource.com). In terms of segmentation, marketing a product would be much easier than marketing a service such as the Philadelphia Phillies. The aggregating of prospective buyers to market a product would result to different products variants, suiting the specific need of its aggregate or market segment (chap.9). So, for a toothpaste example, we expect a variant for the kids with probably sweeter taste and for the adults with more fluoride and a stronger flavour. But after this, you can just leave your product on shelf, without really creating a customized or personalized product. This is where the difference between marketing a service and a product, lies, as in service the offering should be customized or personalized. For the Philadelphia Phillies for example, people can range from diehard fans, to kids 14 years and below, to those who are 15 years old and above, to senior citizens, young professionals and to corporate and community groups. Since they have different needs, the value that the c ustomer gets from attending a baseball game in the stadium should fulfil their individual needs and wants. Using the 4 Ps analysis, services will also differ with products, specifically in terms of promotion and sales. Products can be advertised through popular tri-media channels such as television, services such as Philadelphia Phillies are not. Promotion for a

Sunday, November 17, 2019

The scientific study of behaviour and mental processes Essay Example for Free

The scientific study of behaviour and mental processes Essay For example, a person who feels the need for sex but who has been told by their parents that sex is wrong may suppress this tendency. In order to receive positive regard from their parents they abide by this statement. In this way the person has received conditional positive regard from the parents. However, the need for sex remains, as this is an organismic value, which Rogers describes as our inborn set of values, possessed by all (Medcof Roth, 1979). When these needs are suppressed, Rogers sees neurotic and psychotic problems developing (Hays Orrell, 1987). Abraham Maslow believed that the way towards self-actualisation was to fulfil certain needs. These needs he arranged into a pyramid, which he referred to as the hierarchy of needs. Starting with simple needs, for example, hunger and thirst and then progressing upwards to security, belonging, esteem, understanding and aesthetic needs before reaching self actualisation (Rungapadiachy, 1999). Maslows theory appeared logical and optimistic and became very popular without much criticism. It became popular within business seminars as a training aid. However Maslows hierarchy of needs has not been supported by research. Hungry people may still seek esteem from others and a person who has satisfied their hunger may not necessarily seek higher needs (Wade Tarvis, 1993). Wade Tarvis (1993) also suggest that each person develops their own individual hierarchy from childhood to old age and although for some, the need for love and security will dominate, for others the need for power or achievement will rule. Both Maslow and Rogers believed that given the right conditions, Maslows satisfaction of basic needs and Rogers unconditional positive regard, people will naturally choose growth enhancing alternatives (Roth, 1979). The behaviourist approach arose as a backlash of other approaches at the time and rather than looking at the internal factors, behaviourism shifted its emphasis to the external factors. Psychologist John. B. Watson was becoming disenchanted with the attempts to study emotions, motives and thoughts as these were often vague and subjective and difficult to systematically study. Watson argued that psychology must be based on what is observable and measurable by more than one person (Gross, 1996). Watson believed that behaviour could be seen as a set of reactions in response to stimuli. In this way, if one knew the stimulus then they could obtain the desired behaviour. The two types of learning which behaviourists concern themselves with are classical conditioning and operant conditioning (Rungapadiachy, 1999). Classical conditioning refers to a behaviour that is reflexive or involuntary, for example, coughing, sneezing, shivering, sexual arousal (Rungapadiachy, 1999). Watson and Rayner (1920) conducted experiments into classical conditioning by establishing a rat phobia into an eleven-month-old child. The child was introduced to a white rat to play with and the child was pleased. However, a steel bar was introduced and whenever the rat was given to the child and the child reached out for the rat the steel bar would be struck to create a noise and frightening the child. Eventually on introduction of the rat without the steel bar the child would become frightened of the rat. Watson and Rayner had succeeded in creating a conditioned response (Wade Tarvis, 1993).

Thursday, November 14, 2019

The Napster Debate- Written In January 2001, So Need Court Ruling Fact :: essays research papers

The Napster Debate When I first heard the word ‘Napster’ I had no idea what it was, I thought maybe it was a new insult phrase going around my high school. With time I figured out that Napster had to do with online music. I hadn’t seen much coverage on TV and was curious, so I decided to surf the Internet and check it out. Once reaching the site I found no music for sale, no discography or lyrics as is common with most music sites online. Instead there was a program available for download that allowed user-to-user transferring of music files. I went ahead and downloaded the program, not knowing that six months later Napster would have a tremendous influence and impact in the music industry, changing the way we view music forever. The Napster software, launched mid 1999, allows Internet users to share and download MP3 files directly from any computer connected to the Napster network. The software is used by downloading a client program from the Napster site and then connecting to the network through this software, which allows sharing (uploading and downloading) of MP3 files between all users connected to the network. Napster doesn’t own any MP3s, nor do people get MP3s through the server. It is strictly a go-between for user-to-user downloads (Gibney 1). An MP3 file is a type of compressed wave file. The advantage of MP3 files is that they are approximately one-tenth the size of the corresponding wave file and are very high quality. Many artists, record labels and other music industry stakeholders are concerned by the MP3 file format and applications because of the high quality and accessibility (Gibney 1). There are two types of MP3’s available on Napster. The first are legal MP3’s that are authorized by artists to circulate on Napster for promotional purposes. These MP3’s are often music selections made by up and coming artists trying to make their music more accessible to the public. The second type of MP3s are not authorized by artists. A Napster user with copyrighted CD material can create MP3’s with their computer CD ROM drive. Then through Napster’s software, the user’s homemade MP3 is available for trade ( MTV 1). Napster does not physically infringe any copyright laws, it’s users do. It doesn’t condone the use of illegal MP3s in any way, but at the same time there is no opportunity in the software to stop copyright infringement (Gelber 3).

Tuesday, November 12, 2019

Newspaper article to evaluate Essay

Newspaper article to evaluate and review the purpose of faith schools in multi-faith and multicultural Britain. Faith schools in Britain are schools that teach general national curriculums but using religious principles and aims within their teaching. The extremities of these principles vary between different faiths and different schools. The term â€Å"faith schools† was first used in 1990 when Muslim institutes demanded for more freedom within education. There is approximately 7000 faith schools in Britain, almost a third of all state funded schools with around one and quarter million pupils but many ask if there is any need for such a large number of faith schools in a society that is becoming more secular. In 2006, 197 faith schools made up the 209 primary schools in the UK that achieved â€Å"perfect† results in that year’s league tables. All students reached the expected standard for 11 year olds in English, maths and science. The best school in the tables was North Cheshire Jewish primary school which offers â€Å"a traditional Jewish education†. The most improved school was St Anne’s Roman Catholic primary school whose results tripled within three years. Some would say that faith schools create a â€Å"social sorting† of children according to class, ability, religion and academics. This could be backed up by the fact that faith schools achieve higher exam results on average in the UK. However, the pupils who attend the secondary faith schools who have been to high-achieving primary schools appear to be from more well-off families. As well as this, according to a report for the Government, faith schools only achieve better results as they select the best pupils, not because of their religious ethos thus raising the question in whether if there is a need for faith schools. The Politics Show South has surveyed all the secondary schools in the region and found that 72% of pupils at the region’s faith schools got five good GCSE results, as against a national average of 53. 7% getting five good GCSE results. Four out of five faith schools in the South beat the national average. A parent at the Islamia Primary School in Queen’s Park, North London, also sees cultural advantages for her children in faith schools. â€Å"I wanted them to have a sense of pride as a Muslim but also to be following the English curriculum so that they could hopefully continue on to university and mix with everyone else. â€Å"But at the same time they’d know about Islam from a Muslim and not a Christian point of view. † As well as result statistics, faith schools are also keen on imposing discipline and teaching ethics to students. Some say that â€Å"the force of their religion and faith and the ethos of how to become a good citizen will be there all the time. † This means that students who study at these faith schools may have difficulty indulging in a crime or hating people or doing something which is not like their religious ethos. However a lot of people would agree that the rise of multi faith schools within the country would actually produce more secular societies as the rise in numbers and funding of one particular faith for schools could lead to unsettlement from other faiths. Also, single faith schools can also leave children unequipped to deal with life in mainstream Britain as only select things are taught within single faith schools. Director of National Secular society said: â€Å"If they are moving from restricted communities into a single faith school, they have very little contact with those from the majority community. And then suddenly, when they are 16 they come out into the majority community for the first time and into the workplace. I’m worried about the implications of that.†

Saturday, November 9, 2019

How Are the 5 Principles of Politics Manifested?

How are the 5 Principles of Politics manifested in the documentary Last Man Standing: Politics, Texas Style? The documentary: ‘Last Man Standing: Politics, Texas Style’ tells the story of two sets of elections in Texas in the year of 2002. The main election shown is the race for State Representative, between the incumbent, Rick Green and his opponent, Patrick Rose. As well as this, the election for state Governor between Perry and Sanchez is also shown.Throughout the film, the five principles of politics: The History Principle, The Rationality Principle, The Institution Principle, The Collective-Action Principle and The Policy Principle, manifest themselves in many different ways. The first aspect of The 5 Principles is The History Principle. This principle is concerned with how everything to do with politics got to be like it is today. This includes: Why institutions are the way they are, why certain groups of voters choose to vote for certain candidates and how past ev ents can affect politics and elections particularly. This principle is demonstrated very clearly in the documentary.Firstly, Texas was historically a democratic state but this has changed in recent times and it is clear that in recent history, republicans have a better record in elections in Texas. The documentary explains that during the ‘technological boom’ in Austin, a lot of new voters moved into this area and into Texas in general. The people were predominantly white but the minority groups were also growing which meant that Texas good very easily swing towards the democrat or republican side. One political commentator in the documentary said when talking about voters in Texas, ‘They go out there, find a Republican and they vote for them’.This shows that at the time of the election this election, the Republican Party were favorites and so therefore was Rick Greene. In this particular case, of the Republican rise, it is clear that religion and more spec ifically the activity of churches has also had a significant impact on this rise and therefore on the shaping of politics. Furthermore, in the other election followed by the documentary, Tony Sanchez, a Hispanic man, was running. We learn that it was going to be very difficult for Sanchez to win votes because historically, Hispanic politicians have found it very difficult to do so in Texas.These points also show that historical activity in an area, in this case Texas, can influence politics. Perhaps the most significant way that the History Principle manifests itself in the documentary is through the accusations towards Rick Green that arose one month before the Election Day. He was accused by media of having worked for a supplement business and this was seen as unethical activity by the much of the public of Texas and this indeed showed in the results of the election. This story shows that past events can influence and effect the decision of voters and is a clear demonstration of t he History Principle.The second principle is The Rationality Principle. This principle explains that all political behavior has a purpose. This behavior can range from a simple conversation between friends about the current political situation to The President of the USA making political speeches but it always has a reason and a purpose. In the documentary, this principle is highlighted in several ways. The political behavior of voters is demonstrated when they are interviewed and asked who they are going to vote for.Some voters were very blunt in saying that they were going to vote Republican, simply because they believed that Texas should be a Republican state and that is what they had always voted Republican. On two occasions, voters implied that they were planning to vote for Patrick Rose simply because of his looks. These two examples show how different factors can influence the political behavior of voters. Furthermore, the behavior of the politicians themselves is shown throu ghout the documentary because most of everything that the politicians do is politically orientated.Firstly, it is clear that throughout their campaigns, both Green and Rose talk negatively about each other. When planning and giving their political speeches they attempt to take negative aspects of each other and present these to the voters to try to better their own chance in the election. An example of this was when Rose was talking to voters and explained to them that the other candidate, Green was not from Texas where as he was, clearly an attempt to down his opponent.Another clear example of this was when Rose attempted to take advantage of the stories that came out about Green by going to the newspaper for support and producing a television commercial. Exactly the same technique was used by Perry towards Sanchez in the race for state Governor, again an attempt to down his opponent by releasing the story. This is the first significant aspect of behavior shown by both politicians. Other aspects of politician behavior were shown throughout the documentary including: constantly expressing their own views, visiting households to talk to voters. All of hese factors explain the fact that the politicians have a clear reason behind their behavior, whether it is attempting to down their opponent or talking about themselves, the majority of their behavior is concerned with simply winning votes, which is called electoral connection. The third principle is the Collective Action Principle. This is the idea that all politics is collective action. In theory, political leaders should act on behalf of voters and act as a voice. However conflict is always likely due to self-interest of the politician as well as the activity of bargaining between politicians and political parties.This principle is shown in the documentary. Firstly, both politicians engage a lot with voters and one reason that they do this is to try to understand what the voters want from their representative. This demonstrates the theory that politics is collective action and that agendas set by politicians can be a direct result of the opinions and demands of the voters. However, the ideology that political leaders should echo their voters is not realistic and conflict between the voter’s opinion and the individual needs of the politician can be seen throughout the documentary.Often during the campaign, both Green and Rose made public speeches in which they would mention their plans or agendas if they were to be elected. These statements were often met with applause or cheering from the audience and this shows that that the politician may in fact be saying these things to simply please that particular group and therefore win votes, meeting his individual needs and not necessarily the needs of the other voters.The fourth Principle is the Institution Principle which explains the rules and procedures that provide incentives for political behavior, thereby shaping politics. These in stitutions provide authority for politicians and also highlight the areas in which they can govern this authority. This principle is mainly concerned with the rules and procedures for Politicians once they are in office and active so it does not arise a lot. However, the rules of this particular election were illustrated during the documentary.Although the politicians are able to use almost any technique they want to win votes and minimize votes for their opponent, there were some procedures that had to be followed. During debated between the politicians and the final debate before the election between Green and Rose particularly, there was a concise structure to be followed through giving speaking and then answering questions. Another way in which this principle is apparent in the documentary is during the final Election Day when the political parties are shown counting the votes from different areas in the state.The aspect of delegation within political parties is also one that is mainly seen after elections, but is shown in minor ways during the election campaign. We see that politicians would delegate responsibility in the campaign to other individuals to within their party. The final principle is the Policy Principle. This explains that political outcomes are the products of individual preferences and institutional procedures. Again, this principle is demonstrated mainly after the elections and during the time when the politicians are actually in office.This would be demonstrated when agendas are produced by the politicians, whether these agendas are as a result of the individual preferences of the voters or of the politicians themselves. The History Principle, the Rationality Principle, and Collective action principle are illustrated in several ways throughout the documentary. On the other hand, both the Institution Principle and the Policy Principle are not highlighted as much by the documentary, simply because these principles become more apparent afte r the elections and during the politicians actual reign in Government.

Thursday, November 7, 2019

Affirmations Lesbian Gay Community Center (Ferndale, MI). essays

Affirmations Lesbian Gay Community Center (Ferndale, MI). essays The Affirmations Lesbian and Gay Community Center in Ferndale, Michigan is a highly inclusive organization, designed to promote tolerance and provide services for lesbian, gay, bisexual, and trans-gender individuals. It defines its central original mission statement as gay is good, you are not alone." Although this mission statement seems to target gay youths, its philosophy has expanded to include bisexual and trans-gender individuals, in addition to lesbians and gay men and it tries to create a community atmosphere of safety and acceptance for all people, regardless of age, in the Michigan area. Our focus is on helping lesbian, gay, bisexual and trans-gender individuals find and develop community where we value and respect ourselves and others (About us, Affirmations, 2008) Affirmations is a social organization as well as an awareness-raising and political advocacy organization. One of its most recent efforts involved a trans-gender remembrance weekend, designed to raise awareness about the violence done to transgendered people. The weekend involved a screening of Boys Dont Cry, the Academy-Award winning film that told the story of Tina Brandon, a trans-gender youth who was murdered. The film was also combined with a potluck and a candlelight vigil, highlighting the combination of fun and consciousness-raising awareness that is at the heart of the spirit of Affirmations. There was also a re-Christening ceremony held for transgendered people who have taken new names of the opposite sex than those names given to them by their families (Civic, Affirmations, 2008). This affirms the new family and community that is created through Affirmations. This ceremony is particularly interesting and reflective of the offerings of Affirmations, because it stresses the communal nature of Affirmations and its desire to help its members create a new identity in the spirit of gay being ...

Tuesday, November 5, 2019

Accepting Complements

Accepting Complements Accepting Complements Accepting Complements By Mary There are a number of words that people have a hard time keeping straight. Usually these words sound alike, but have very different meanings. For instance, should you say Please accept my complement! or Please accept my compliment!? Accept or Except? Accept is to take or receive something, while except means something is left out. I am proud to accept this award. Everyone except Jim was at the party. Complement or Compliment? Complement is something that complements something else or goes well with it, while compliment is a praise. The new chair is the perfect complement to the rest of the furniture in the room. My boss complimented my performance in the new account presentation. The next time you are including these words in your writing, stop and reflect on the true meaning of the sentence so that you can be sure you made the right choice! Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:Program vs. ProgrammeOne Fell SwoopHow Do You Pronounce "Often"?

Sunday, November 3, 2019

A Property, Market and Class-based Foundation of Disney Essay

A Property, Market and Class-based Foundation of Disney - Essay Example The Walt Disney Corporation conforms to this model suggested by Rifkin. Firstly, it is akin to a gated, networked community where a virtual reality is created through networking. Secondly, the diversification of its capital and business interests – the shift away from property into internet-based leasing, outsourcing and primarily marketing. The third aspect is the shifting emphasis placed on cultural and intellectual capital as opposed to material goods. Rifkin’s theory is grounded in the basic premise that in the age of access, the foundation of commerce is shifting away from the property and out into cyberspace. The Hollywood organizational model is a manifestation of this phenomenon. It consists of individual productions where actors, directors, production personnel, investors and a host of ancillary talent comes together for a short period in order to take advantage of an opportunity offered by a particular market, only to dissolve again once the production is completed (Rifkin 28). For subsequent productions, different elements will be brought together. The idea behind this is a partial synergy of sorts wherein capitalistic self-interest in a networked economy is completely governed by the prevailing market at a particular time.This principle may be seen to operate in the case of Disney, especially in its mergers with other companies that have been carried out at strategic times. Disney’s latest acquisition of a c omputer animation company Pixar is only one of a long line of mergers and strategic partnerships that have helped Disney to adapt successfully to changes in the environment. The creative elements supplied by Pixar when working in synergy with the financial clout of Disney have served to produce a superior product.The strategic move of acquisition of Pixar is a response to the technological environment where success is inherent in intellectual products that are a source of revenue through the provision of the license to access. In a similar manner, Disney and ABC television have merged, in order to strategically exploit the combined market that belongs to both companies through one entity.